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The ASA reviewed a clip posted to TikTok in July promoting Midnite, a Gibraltar-based online casino app. The clip displayed a young-looking man using the app, accompanied by the voiceover: “Another massive World Cup upset. Bet £10 on the big match and get £30 in free bets. Level up your World Cup with Midnite, get on it.”

According to the ASA’s Code for gambling advertising, anyone who “was, or seemed to be, under 25 years of age” must not be depicted gambling or playing a significant role in advertisements. 

The regulator concluded that the central figure’s youthful facial features, casual styling and excited demeanour gave the impression he was in his late teens or early twenties. 

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To all of those I met at the handful of conferences I attended before Covid-19 sent everything to digital, and all of those I met over email or Zoom since, it was a pleasure to meet you. I hope we get the chance to meet again when all of this is over, and you can reach me at any of my contact details listed at the bottom if you want to catch up in the meantime.

I’m still not 100% sure what I’ll be doing next, but I suspect it will still be in the gambling industry. This has been my life for more than a decade, and it’s an industry I continue to love and appreciate. No matter if I continue to write about it or throw myself back into an operations setting, it will always be apart of who I am. If you still want to be in touch, you can connect with me on LinkedIn, or you can follow me on Twitter if you to know whatever tangent I’ve gone off on next.

The post The Beat Goes On appeared first on CalvinAyre.com.

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My motivation for working at Calvinayre.com was having the privilege to work with some of the best creative minds in the gambling industry.

I want to thank Calvin for creating a platform that speaks to the gambling industry in a unique voice. He’s a guy who is not afraid to back his creative team, even in the face of a tough industry story. While Calivinayre.com is evolving, I will be following how he brings the same passion for business to the world of Bitcoin SV.

Calvinayre.com Editor-in-Chief, Bill Beatty – the Michael Kinsley of the gambling world. Bill just possesses that same rare gift of creating great writers. You won’t meet a more genuine guy that Bill, and I’m incredibly grateful for the opportunities to learn so much about the casino business, writing and how I see the world.